Advertising Campaign for the John C. Wells Planetarium

This ad campaign was created in the spring semester of 2015. I worked in a team to create an ad campaign for James Madison University’s planetarium. Materials produced include a fact sheet, press release, persona, creative strategy, radio script and radio ad, TV script and TV ad, print ad, and social media marketing.


John C. Wells Print Ad

John C. Wells Planetarium Fact Sheet

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